Institution: University of Iowa Office of Health Science Relations, Joint Office for Marketing and Communications

Description: News coverage about the University of Iowa helps others learn about your projects or accomplishments and creates support for your missions. Letting others know about the good things that you’re doing also contributes to the reservoir of goodwill that exists among Iowans, alumni and friends. That translates into support that strengthens our ability to accomplish our missions of teaching, research and service.

There is no more efficient way to communicate your accomplishments to the general public than through the news media. Of course, as a public institution, we have an obligation to share information with the public, in good times and in bad. But for the most part, the UI—including individual faculty members, researchers, staff and students—and our programs all benefit from working with the news media.

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